Maritime Industry
Sea Mate
NorthStandard Member offer

Sailors’ Society has partnered with NorthStandard to roll out its innovative Sea Mate training to the P&I club’s Members.
Sea Mate is an interactive training programme that equips seafarers with a specialist set of skills. They serve as key support figures, providing crew members with someone to talk to – someone trained in wellbeing expertise and directly connected to Sailors’ Society’s crisis response team for immediate assistance when needed. Support continues beyond the training with ongoing mentorship and a strong peer network.
Through NorthStandard’s My Mind Matters at Sea initiative, its Members are now eligible for one free Sea Mate course each year*.

Exclusive Member benefit
- One FREE course, per year, for up to 16 seafarers*
- Exclusive discounted rates on additional courses

Sailors’ Society CEO Sara Baade said:
“This generous partnership with NorthStandard could see thousands of new Wellbeing Officers on board ships across the world, trained to give frontline help and support to fellow crewmates.
“Our Sea Mate training has been hugely popular with shipping companies who know that seafarers’ wellbeing directly affects the safety of their colleagues, the cargo and the ship. We are looking forward to NorthStandard members benefitting from this programme and applaud NorthStandard for its commitment to crew wellbeing.”
Sea Mate is a comprehensive approach to supporting your seafarers by offering:
- Training for Wellbeing Officers, equipping them with the skills to provide psychological and emotional support on board.
- A certificate awarded to all participants, ensuring credibility and recognition of their role.
- Ongoing support through our popular Peer-to-Peer Support Groups, creating a connected and engaged network.
- Collateral that you can use to promote the programme and its role within your company.

At its core, Sea Mate aims to train Wellbeing Officers for every vessel in a fleet, empowering seafarers to create a safe psychological and emotional space on board.
Sea Mate extends the relationship between expert trainers and Wellbeing Officers beyond the classroom, offering continuous support even after the training is completed. Through expert-led guidance, ongoing mentorship, and a strong peer network, Sea Mate ensures long-term impact, fostering resilience, teamwork, and wellbeing at sea.
Participants said the training:
- Taught techniques you can follow in real life.
- Gave them a framework to counsel somebody.
- Trained them to emotionally handle crisis situations.
- Provided emotional support strategies.
- Gave them tools to de-escalate a situation.
- Made them aware of the emotional wellness environment on board a ship.
- Taught them how to look out for seafarers in distress.
- Taught them how to create a friendly and supportive environment on board.
- Built resilience.
*Free courses are limited in number each year and are allocated on a first‑come, first‑served basis. Once the annual allocation of free courses has been fully utilised, Members will continue to benefit from the exclusive discounted rate. For the purpose of this offer, affiliated or commonly controlled member companies may be treated as a single member group at our discretion.
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